Mountaingate Capital Backs W2O Group

May 2016


Denver-based firm formed by partners of KRG Capital closes its first platform investment for debut fund

DENVER, May 12, 2016 – Mountaingate Capital (Mountaingate), a newly formed private equity firm led by a team of partners from KRG Capital, announced that it has completed an investment in W2O Group (W2O), a marketing and communications firm with industry leading proprietary analytics and insights. The new partnership with W2O marks the first platform investment for Mountaingate in its debut fund.

The investment comes at a time when W2O Group, which is celebrating its 15th year in business under the leadership of Founder and CEO, Jim Weiss, is looking to accelerate its growth through a mix of strategic business acquisitions, talent, expanded global footprint, and increased innovation around its offerings, models, and capabilities. In 2015, W2O Group achieved more than $95 million in revenue and its team of over 400 employees currently operates out of major offices in San Francisco, New York, Austin, Chicago, Los Angeles and London. Just last week, W20 Group was named Midsized PR Agency of the Year by the Holmes Report, a leading industry publication in the public relations arena.

“We are delighted to become partners with Jim and his exceptional leadership team, and we are extremely excited about the future prospects and growth potential of W2O,” said Bruce Rogers, Managing Director of Mountaingate. “The company has demonstrated an enviable rate of consistent, sustained year-over-year revenue growth since its founding, and has built strong partnerships with its client base of leading global companies and brands. W20 has been an innovative market leader in analytics and strategic insights, helping its clients navigate through today’s evolving and complex marketing communications landscape.”

“Our partnership with Mountaingate will significantly fuel our continued growth and expansion, providing our clients with new and additional resources and capabilities. This furthers our mandate to drive our clients’ technology-infused organizations to better compete in today’s social and digital marketplace,” said Weiss. “As we approach the $100 million revenue mark, this new relationship allows us to invest at the velocity necessary to achieve our aggressive client service and strategic goals. We will continue to lead the market by innovating and investing in the right set of solutions for our trusted client partners, at a time of great change and transformation in the marketplace.”

Mountaingate Capital, based in Denver, invests in leading middle market companies that demonstrate strong growth potential and that are led by management teams committed to a strategic vision to realize that growth. Mountaingate supports management in prioritizing, funding and executing on growth opportunities, including strategic add-on acquisitions. The principals of Mountaingate have extensive experience investing in marketing and communications agencies, having led KRG Capital’s investments in OLSON, a Minneapolis-based digital agency which grew to become one of the top five independent digital agencies in the U.S.; Ansira, a St. Louis and Dallas-based leading data-driven results marketing agency; and Aspen Marketing, a Chicago-based leader in direct and digital marketing. In addition to marketing services opportunities, Mountaingate focuses on investments in specialty distribution, specialty manufacturing and business services.

W2O Group is an independent network of complementary, technology-enabled marketing and communications firms focused on integrated business solutions. W2O Group employs proprietary analytics and insights that result in precise client solutions to achieve product supremacy, corporate relevance, and brand excellence for the world’s leading brands and organizations. W2O Group serves clients through a network of closely aligned operating companies – WCG, tWist and BrewLife, each of which operates independently while leveraging W2O’s thought leadership, proprietary analytics, and digital marketing capabilities. W20 Group has offices in San Francisco, New York, Chicago, Austin, Los Angeles, Atlanta, Boston, Minneapolis, London, Silicon Valley, and Basel.

For more information please contact:
Bruce Rogers, Managing Director
Phone: 303.390.5001